Srinagar, Dec 26: In a significant development, Kashmir University’s Educational Multimedia Research Centre ( EMMRC) made educational television film Global Warming –The Catastrophe In Making, has won the Best Educational Programme of the year award at national level Educational Video Competition organized by Consortium for Educational Communication New Delhi.
 The film shares the award of Rs 1,00,000 with EMMRC Kolkatta  film Sound and Images.
 The KU PRO said 127 entries, from all over India, were received for the competitions, which were screened by Jury at New Delhi from 8th to 14th December.
 “Our film on Global Warming and EMMRC Kolkatta’s Sound and Images were jointly declared as the best educational programmes of the year,” he added.     
 Produced and Directed by Dr Shahid Rasool and  Shafqat Habib, the film deals with the impact of global warming in Kashmir and the challenges ahead.
 The film, shot at various places in the Valley including Zanskar and  Kolai Glacier, traces the visible features of the global warming and shows with graphic details how the global warming is effecting our climate and environment and thereby effecting our lively hood.
 The KU Vice-Chancellor Prof Riyaz Punjabi while congratulating the department termed it as a great achievement for the young and talented media professionals at the varsity.
 “This award makes it clear once again that we have creative young minds in our university who can rise to the occasion in the changing global competitive context and make a difference,” the VC said. 
 The filmmaker Dr Shahid Rasool said: “The idea was to create awareness and educate people about Global Warming which till recently was considered a western concept.”
 “We are satisfied, the film was well received by people and generated debate about this important issue whenever it was screened during the last year,” he added.
 “It is gratifying to know that it has been awarded the best educational film of the year award. This award is the recognition of the hard work and excellent teamwork at our centre. This is an honour for all of us at EMMRC and the University,” he added.
 The film has been earlier shown at various film festivals at national level and has been appreciated by the filmmakers and environmentalists.
 The film was also shown at South Asian film festival at Srinagar and Prakrati film festival at Jaipur in 2010.
 Pertinently, the EMMRC, has produced over 500 ETV films during the last two decades including 7 National Award Winning films. The centre is now also engaged in E-Content development in multimedia format.

Lastupdate on : Sun, 26 Dec 2010 21:30:00 Makkah time
Lastupdate on : Sun, 26 Dec 2010 18:30:00 GMT
Lastupdate on : Mon, 27 Dec 2010 00:00:00 IST