Four Points by Sheraton Srinagar, the plush destination in the city, in association with Go Air and Distant Holidays organised a familiarisation trip for corporate and travel industry experts. The panel of visitors included senior leadership from top travel agencies and corporate houses.
"Organising this trip has offered an opportunity to interact with travel trade delegates and establish partnerships and will hopefully help boost tourism.
Our main endeavour was to showcase what city offers as a tourist destination," said Syed Zulfiqar Ali, Hotel Manager of Four Points by Sheraton Srinagar.
Lajpat Kumar from Le Passage to India expressed his confidence in bringing more tourists to Srinagar from other countries. It's a great place with warm hospitality he said.