Jammu, Apr 23: Chief Secretary, Atal Dulloo, today took a comprehensive review of the activities being carried out by Information Department regarding its public outreach with authentic information and dissemination of reliable news for the public consumption.
The meeting, besides Administrative Secretary, Information, Rehana Batul and Director Information, Jatin Kishore, was also attended by Special Secretary; Joint Directors, Deputy Directors and other senior officers of the Department.
During this review, the Chief Secretary appreciated the Department for being a reliable and trustworthy source for information dissemination to the public in general and media houses in particular. He further made out that the role of the department becomes even more important in view of the greater chances of fake/misinformative news finding its way to the public consumption.
He enjoined upon the Department to be a bridge between the public and the administration for ensuring an effective two-way communication between both. He observed that since every department has some people-oriented aspects of great repute, it should be ensured that the success stories are published for optimum publicity in the larger public interest. He also favoured inspiring the youth for foraying in different vocations by sharing success stories registered by people in different areas of interest.
Regarding the promotion of J&K as a popular film shooting destination, the Chief Secretary maintained that the Department has an added responsibility to facilitate the Production Houses in smooth and hassle free completion of their projects. He advised for taking on board the institutes of national eminence like NFDC, ISD, IIMC etc. for holding film festivals, conducting workshops and Film Bazaars for different stakeholders.