India’s first payments bank Airtel Payments Bank has partnered with Bharti AXA Life Insurance to offer a life term insurance plan through its extensive network of banking points across the country.
The product, Bharti AXA Life POS (Point of Sale) SaralJeevan Bima Yojana, is a pure life term insurance plan which is aimed at theunder-insured and uninsured segments in India. Both the partners will leveragevast network to reach deep rural pockets and serve the under-insured.Vikas Seth, managing director and ChiefExecutive Officer, Bharti AXA Life Insurance, said: “As a responsible lifeinsurer, we always try to understand the needs of customers and provide solutionsthat meet their financial requirements. As part of our partnership and strongsynergies of customer-centricity, we are offering an affordable pure terminsurance plan to the diverse customer base of Airtel Payments Bank across thecountry to extend protection cover to the uninsured segment of the society andimprove their financial security and prosperity.”