Tourism department resumes activities after lifting of lockdown

Dir Tourism kick starts river rafting in river Sindh
Tourism department resumes activities after lifting of lockdown
Source: DIPR

Ganderbal, June 29: The Jammu and Kashmir tourism department have resumed its activities by holding a white water rafting event in Sindh river in Ganderbal district.

Director Tourism Kashmir G N Itoo flagged off the event. An official said that in order to review and promote the adventure tourism, the department on tuesday organised a water rafting event in Sindh river near Wussan area of Ganderbal district.

The water rafting activities in Sindh at Wussan-Wayil stretch which is considered to be the best and favourable for white water rafting, had been shut for more than two years due to the COVID-19 pandemic. Many adventure sports enthusiasts participated in the rafting event that marked the resuming of tourism activities here.

Itoo on the occasion said that the event was aimed to review the tourism activities particularly adventure sports after halted due to the COVID-19 pandemic 2nd wave.

He said that the tourism department has taken several measures to open up the tourism sector here and have taken several steps like vaccination of all service providers and related with the tourism.

"The tourism sector is among the worst-hit sector due to the COVID-19 pandemic and river rafting activities were at halt for last two years. To promote the tourism after second wave of COVID-19, the department has taken several initiatives like vaccination drive for stake holders, capacity building measures besides hand holding to the tour operators and other stake holders associated with the tourism for revival of tourism.

Appreciating the scenic splendour and unique terrain of the area along the river Sindh, Itoo said that the department has taken several initiatives to revive the tourism sector in the valley and starting river rafting in river Sindh is part of that initiative which is an important activity of adventure tourism in the valley. He said that department is exploring more such spots for adventure tourism in entire Kashmir to increase the tourist footfall and to promote adventure tourism here.

“We are organising the event in Sindh because it has tremendous potential for holding rafting competitions. Our Valley has tremendous scope in adventure sports and we need to promote it. The event is a step in that direction,” he said.

He said that district Ganderbal has huge potential for eco-tourism and adventure tourism and urged upon the local youth to explore and utilize adventure tourism as a potential and profitable vocation here which require less investment.

Deputy director tourism Kashmir, Ehsan ul Haq Chesti, CEO SDA Mushtaq Ahmed Rather , Tour Operators and other stake holders were present on the occasion.

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